CREATE FREE BLOG |
BEYOND BLOGGING |
After you've grown accustomed to the ease of blogging, you'll never go back to the old way of building sites. Storing your design templates and using web publishing software to add or change pages on your site is the way to go. Content management was formerly reserved for big business, affordable only for enterprise-level clients who had thousands of dollars to burn on an easier way of maintaining their corporate sites. With the wide appeal of blogging, it has become obvious that consumers are looking for an easier way to manage their sites as well. And, as you'll see in this chapter, blogging providers are crossing over into whole-site management.
The key to easy site management is a template management system—not unlike that of Blogger and other blogging providers, in terms of usability. Template management allows web designers to clearly separate web content from site design and then give non-technical users access to the site so that they can edit the content themselves. This means that building, updating, and editing a site is similar to blogging. With a series of HTML-like tags, the web designer can customize the areas of the site that he or she wants content editors to be able to use. In addition to setting levels of editing capability and customizing the editing interface, the web site manager can give editors access to publish their changes directly to the web site.
Webmasters begin by choosing the sections of a site they want to give others the power to add, modify, update, and delete their own content. They then use a web-based HTML editor, or an HTML tool like Adobe GoLive, to create templates. Then the site manager decides where (or whether) the content is published.
Content editors should need to know only how to use an Internet browser in order to make updates or changes to the site. They can manage text, images, lists of articles, and other content all from a browser, whether they're at home or in the office. This is what site management will be like in the future. WebCrimson was created by the same fine folks who built Xanga.com, one of the largest blogging software providers on the web. They knew that once people discovered blogging, they were going to want that ease of use for updating their whole site.
As a blogger, you've grown accustomed to the ease of publishing to your site with popular blog software, but now you want to be able to extend that usability beyond blogging. WebCrimson works in your browser to help you publish your weblog, webzine, anything that starts with "web." Users can build their page templates as well as update and FTP to their site in WebCrimson.
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